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7 August 2003

Broadsystem Brings SMS to Edinburgh TV Festival

Broadsystem, the UK’s leading Participation TV service provider, is supporting this year’s MediaGuardian Edinburgh International TV Festival, by sponsoring and providing daily SMS news services for delegates and an SMS competition in conjunction with a festival seminar on ‘Reality and Audience Participation TV Shows’.

The 3-day festival takes place in Edinburgh from 22-24 August, and will be visited by nearly 2000 members of the television industry.

Broadsystem is providing free SMS text messaging to subscribed delegates on each of the 3 days of the festival to ensure they have access to breaking news, delegate facilities and details of the programme line-up, which includes:
industry lectures by key TV figures such as the BBC’s director general, Greg Dyke and Tony Ball, chief executive of BskyB,
on a more light-hearted note, Michael Barrymore will talk on the topic of ‘TV Presenters Behaving Badly’,
while Jane Root and Dawn Airey get the Trinny & Susannah treatment, with a specially filmed Edinburgh edition of ‘What Not To Wear’.

Broadsystem also sponsors notebooks for the festival handed out on arrival to ensure delegates can jot down pearls of wisdom gathered from the programme.

For further information please contact: Paul Gill at Broadsystem
Tel: 01753 433 000, Fax 01753 433 333
Email: press@broadsystem.com